Major life changes often trigger major purchases…. It could be moving house, getting married, having a child, changing jobs… the list goes on.
If you work in the professions, say financial or legal services, each one could be a prompt for you to get back in touch with a client. Financial review sir? Time to update your will madam?
But how do you know when to get back in touch?
That’s one of the problems we’ve been working on at CubeSocial.
We recently added new “Reconnect” features to CubeSocial – a set of tools that give you reasons to get back in touch with old colleagues and clients. The first two reports we’ve added show people who have recently changed jobs and people who may be thinking of changing jobs.
“People who may be thinking of changing jobs?” I hear you cry. “How do you know that?”
Well, one of the things we’ve noticed is that before people start sending their CV off to agents, they often polish up their LinkedIn profile. We take a look at which of your contacts has been updating their profile recently and present you with a simple report.
This is just the start… moving forward we’ll be adding more features to help you keep in touch.
What do you think so far? Is this helpful in your business?