Here are the tips those lovely ladies (and one brave gentleman) rated top for social media newbies:
#1 Don’t delegate social media to junior members of staff – if you wouldn’t send them to a corporate drinks reception in real life don’t send them to the virtual one.
#2 Find out where your contacts hang out online to determine which platforms to invest in – speak where your clients and prospects want to listen.
#3 Use social media to research clients and prospects. Time can be saved and conversations made more relevant when you already know areas of interest and mutual connections.
#4 Be aware of the dress code – consider how others will view your profiles. If your ideal client was looking for your product/service, would you profiles encourage them to approach you?
#5 Make the most of LinkedIn by providing links to your website, blog, Twitter, etc. and claim your public profile as your own by customising the URL to http://linkedin.com/in/yourfullname
Explaining How Jonathan Ross helped me see the business value of Twitter also generated a flurry of #ggdsoyo tweets (and the birth of new Twitter game #snaptweets @stellamedia @lornableach) and I was asked to share my 5 must-dos to get started with Twitter during and after the evening.
Special mention @Cr8tveBarnsley (pictured) for being such a wonderful host, @JoelFryer for “sneaking in unnoticed(ish)!” and @louisewilkie9 who was inspired to open a Twitter account and in turn inspired the title of this blog