This post is part of a weekly/bi-weekly roundup of things that I read and found interesting. There won’t be a lot of comment from me, but hopefully you will find the links useful. Enjoy!
Interesting stuff I came across this week:
Tesco Law V Brand Solicitor – “Law firms need to be thinking about the outward facing solution because when I read legal technology sites they seem to go on about internal use. The future is "social" and what that means is turning your websites to point at clients so they can engage and transact with you.”
Consumerization of IT Executive Briefing – “”Designed for enterprise executives, this fully scripted presentation introduces Microsoft’s vision for how organizations can reap the benefits of the consumerization of IT”
Stop Trying To Be Better Than the Competition – “Creating your own special way to treat customers, creating an experience that’s unique, or creating a totally new and frictionless way for people to get a result is how you stand out from the pack, it’s how you create a difference that can’t be easily copied, and it’s how innovation comes to small business. Instead of spending your precious R&D time on product features, spend it on creating branded intellectual property, a distinct way of marketing, or on developing people and culture inside your organization that enables you to be seen as different”