This post is part of a weekly/bi-weekly an occasional roundup of things that I read and found interesting. There won’t be a lot of comment from me, but hopefully you will find the links useful. Enjoy!
Interesting stuff I came across this week:
Twitter for Law Firms – “Law firms, unfortunately, are doing a lousy job with Twitter, every day, in growing numbers. I’ve reviewed dozens of law firm Twitter accounts, some owned by global giants and some by midsize or smaller operations, and in almost every instance I’ve come away shaking my head… A good law firm Twitter feed keeps two things in mind: (1) it’s all about the clients, and (2) it’s not all about the firm”
How to Measure the Success of Your Intranet – Intranet guru Gerry McGovern on quantifying the value of your intranet: “Focus on service. Focus on your employees’ time. Be relentless in seeking to save it. If you do you will create a great intranet. It’s as simple and as difficult as that”. Sounds like the recipe for any successful business actually.
Survey: Tesco and Marks & Spencer fail to lure legal shoppers – interesting slant in this article, and it’s headline. Read deeper and you’ll see it say “34% [of respondents] were not tempted by the big names [brands] at all”. To my mind, that’s 66% of clients who could potentially be lured away – and that’s before any of those brands has even launched or begun marketing. Mmmm.
