Author: Linda Cheung

Award-winning Digital Marketing

Lex2011tweetup: All the leading tweeting lawyers in a bar. How could it not be fun?

I don’t have a voice this morning and memories are hazy, but this is what I do remember… Matching faces to avatars When I first started work, networking events were about putting faces to the voices that I’d heard on the telephone. Last night was about putting voices to avatars. With social media for lawyers…
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Twitter Clinic: #FF, DM and RT explained

By Linda Cheung In the last Twitter Clinic I explained what hashtags are and how they can increase the reach of conversations. Some readers then asked me about the “mystifying acronyms” that often litter tweets: #FF, DM and RT were the top three… #FF: Follow Friday Follow Friday is a way to recommend interesting people…
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Leave your phones on – How social media is changing business etiquette

As a software start-up building on the Azure cloud, we’re part of the Microsoft BizSpark community. At their last event, there was live video streaming and Twitter interaction throughout. You didn’t need to be in the room to be part of the event and its conversations. A fitting example of how insights could be shared…
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Twitter Clinic: A hashtag case study

Yesterday, inspired by a new starter at CubeSocial, I shared my 5 must-dos to get started on Twitter. I deliberated about whether or not to include hashtags (so called because they start with the # symbol) so wasn’t surprised when @lexi_pop highlighted how “hashtags had me stumped for a long time… I didn’t understand how…
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Twitter Clinic: 5 must-dos to get started with Twitter

So you’ve been encouraged onto Twitter, signed up and created an account. Now what? If you are brand new to social media, it can all seem a bit daunting, so here’s our top tips to get started… Upload a picture – There’s mixed opinion about whether business accounts should post a company logo or a…
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