Keep up with the latest news and updates
July 3, 2014
Morgan Stanley’s ears must have been burning! I was talking about their social media use just last week, with an international consultancy that currently trains their consultants to tweet from a library of pre-written messages. The conversation reminded me of Morgan Stanley’s Green Light for Social Media – Bankers or Bots? because Morgan Stanley were
July 2, 2014
#AMBAspring was the Twitter hashtag for the Association of MBAs’ Spring Refresher at Kent Business School. I was one of four speakers – between us we were to “cover the core modules taught in today’s MBAs… innovation, entrepreneurship, marketing and finance”. There was limited conversation on #AMBAspring before the event, so I arrived prepared for
June 6, 2014
2,000 Women in European Business gathered at Deutsche Bank’s Conference on 4 June to hear “trailblazing individuals who leave their mark both on society and in business” answer this question. The evening was choc-a-block with lessons learned, inspiring stories and valuable advice…this blog post provides a roundup, despite my usual means of note-taking being restricted
May 12, 2014
Ever since a random tweet led to CubeSocial’s first breakthrough, I have encouraged start-ups and professionals to embrace the serendipity of social media. What do I mean by this? Having just translated the Russian headline “Работник лондонского Starbucks стал знаменитостью благодаря рисункам на стаканчиках” into English (London Starbucks employee becomes a celebrity thanks to cup
May 7, 2014
Are you a small business thinking about using social media? Are you apprehensive about how and where to start? Vodafone Your Better Business asked me what advice I would give to small businesses wanting to use social media for customer services, and summarised my answers into this two minute video: When I refer to “query
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